Deal Manager Direct And Self-Serve Direct launched
BSA acquires email ad startup LaunchBit
Kantar Media / SRDS Partnership
Introduction of Native Ad Technology
BuySellAds Acquires Carbon Ads
We acquired Carbon Ads, a niche, one-ad-per-page network similar to our Fusion/AdPacks/Yoggrt networks.
BitTorrent, the company that revolutionized large file transfers, partnered with us to help facilitate self-serve ad sales.
100,000th Order Processed
It took 47 months for our 50,000th order, and it only took an additional 18 months for the next 50,000.
BuySellAds Pro Launched
We launched our new BuySellAds Pro product that integrates direct sales, ad serving, CRM, and overall monetization management into one powerful interface.
We launched Unreserved, product that effortlessly connects publisher inventory to RTB demand sources like Google AdExchange.
Recognized By Inc. Magazine on the Inc500
Version 3 Launched
We released a major overhaul to the marketplace, titled "Version 3," in preparation for the forthcoming launch of our PRO product line.
50,000th Order Processed
We processed the 50,000th order through the marketplace on December 14th.
Fusion Ads and Beacon Ads Acquired
5 Billion Impression Sold
We reached another milestone in August, breaking the 5-billion-ad-impressions-sold (in a single month) mark.
Yoggrt Ad Network Acquired
We acquired one-ad-per-page ad network Yoggrt Ads.
RSS Feed Ad Type Launched
We added the ability to buy and sell RSS Feed ads in the marketplace.
Version 2.5 Launched
We added a slew of new features and improvements to the BSA app.
Sponsored Tweets Launched
A large addition to our marketplace, we ushered in Sponsored Tweets. While it was met with skepticism, it's turned into a very popular ad type.
Our one-ad-per-page network AdPacks has launched. Our hand-picked and perfectly priced packs of premium ads.
Private Label Launched
We launched our private label ad network software with our first partner, Beacon Ads.
Real-time Analytics Released
A major overhaul to our stats collection methods was completed and we released real-time analytics. Stats in advertiser and publisher accounts update within a minute of each ad request.
Asynchronous Ad Code Released
1.5 Billion Ad Impressions Sold
In September we hit a milestone for selling over 1.5 billion ad impressions during the month.
Web Innovators Group Award
We presented BuySellAds to a room of ~ 1,000 folks from the startup community in Boston, MA and were thrilled to receive the "Audience Choice" award for the night.
Version 2 Launched
While most folks were frantically finishing (or starting) their tax returns, we were frantically putting the finishing touches to version 2 of the BSA software.
Time to Get Serious
For some, this is the beginning of the New Year. For us, this was the day BSA transitioned from a nights-and-weekends project to a real company.
Sold our first ad
We used a thumbtack to pin our first dollar to the wall. BSA opened for business and sold its first ad to FreshBooks on CSSElite.com. For all of 2008, BuySellAds was (quite honestly) a late night and weekend project as we worked to build it into a real, sustainable business.