Good company, by design

theSkimm

Stay Informed. Take Action.

Daily Newsletter Subscribers
5.5MM
Average Open Rate
60%
Average Ad CTR
1%+

The people. The place. The possibilities.

Inside the community.

theSkimm offers a portfolio of newsletters that empower women to understand what’s happening in the world — and what to do next. Their mission is to give millennial women the information they need to live their smartest lives across career, finances, wellness, and beyond.

theSkimm moves her from awareness to action — shaping how she consumes news, engages with products and services, and makes decisions every day.

Demographics
91%Female - affluent, highly educated professionals who lead at work and at home.
Audience
50%have a HHI of +$150K+, 44% hold a Master’s Degree, 60% are responsible for business decisions at their job, and 41% actively use AI tools.
Location
99%US-based audience.
Past Sponsors
Meta, Samsung, Adobe, Vuori, The Points Guy, Noom, Medterra, Wispr Flow.

Make yourself part of the story

Find your place
in the mix.

Different ways to show up. The same thoughtful connection to the people you want to reach.

4 placements · 1 channel

Newsletter sponsorships

4 placements

Daily, Weekend, and Content-Specific Newsletters

Email / theSkimm

Daily Skimm Newsletter

Sent Monday-Sunday

Contact for pricingTalk about this placement

Email / theSkimm

Daily Skimm Weekend Newsletter

Sent Friday-Sunday

Contact for pricingTalk about this placement

Email / theSkimm

Skimm Well+Good Newsletter

Sent on Wednesdays

Contact for pricingTalk about this placement

Email / theSkimm

Well Played Newsletter

Sent on Wednesdays

Contact for pricingTalk about this placement

Placements shown are examples. Talk to our team about current availability and pricing.

Your brand belongs in good company

Make theSkimm
part of your plan.

Tell us who you want to reach and what you have in mind. We’ll help you find the right fit, here and across our publishers.

Plan a campaignOr book a conversation

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