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The complete Journal, from our latest perspectives to the archive.

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Articles 1–6 of 113

Publisher perspectivesJul 9, 2026

Introducing audience.is: Audience Reports for Newsletter Publishers

Todd Garland · 4 min read

Developer marketingJun 4, 2026

A New Way to Get In Front of Developers: Beyond the Landing Page Visit

Roger Byrne · 4 min read

Developer marketingApr 27, 2026

Agentic AI Is Reshaping Developer Ads: Why Context Wins

Roger Byrne · 10 min read

Campaign storiesApr 20, 2026

BSA & Outshine pair to develop Redis’ playbook for scaling global acquisition: full-funnel strategy, self-serve reporting, and internal alignment

Lara Zakarian · 4 min read

Developer marketingFeb 12, 2026

What Marketers Can Learn from How Developers Actually Use AI: A Data-Informed Look at Shifting Attention

Roger Byrne · 9 min read

Developer marketingFeb 7, 2026

Beyond Tier 1: How to Build a Smarter Geo Strategy for Developer Advertising

Alexandra Fiala · 4 min read

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